New identity and logo concept for chain store system Respublica

29.05.2019 / 109:00:00

Case: to develop an identity and logo that represents a unique format of the store

It's been long now that "Respublica" is more than just a store. It's a space full of pulsating emotions and amazing things. Where coexist record players, books and instant photo booths.

Respublica's logo hasn't changed since 2006. Identity of promotional contents looks impressive because of ambitious color schemes and reductionist approach.

In design-studio Meta we have updated store's logo with a bit of sensuality but kept the provocative spirit of Respublica.


SELF-PRESENTATION
FORMULA
COLORS
STYLE-CREATING COMPONENTS
Liana Karapetyan
Designer
Maxim Avtsin
Art-director


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